Sensitive Choice

What is the Sensitive Choice blue butterfly?
helps 1 in 8 Kiwis with asthma and the 1 in 5 with allergies

Living with asthma & allergies?

Find information by selecting a common concern for people with asthma & allergies.

Choose your concern

Asthma First Aid

Know the four steps of asthma first aid.

Know your triggers

Are you allergic? Explore the most common asthma and allergy triggers.

Resource hub

Our resources are here to help you understand asthma and allergies and manage your condition so you can live and breathe better.

Business

Join Sensitive Choice on our mission to help people live better with asthma and allergies.

New Zealand Asthma Facts

1 in 8 New Zealanders have asthma. Sensitive Choice is raising awareness about the prevalence of asthma in New Zealand.

Latest news

Stay up to date with our latest news for people with asthma and allergies.

Why indoor air quality matters

Breathe easier at home: Choosing a vacuum cleaner for asthma and allergy households

This World Sleep Day we’re encouraging you to sleep well and live better!

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