Sensitive Choice

  • Council
  • Handbook
  • Sensitive Choice
  • The blue butterfly
    • What is the Sensitive Choice blue butterfly?
    • About Sensitive Choice
    • Expert panel
    • A global program
    • Contact us
  • Asthma first aid
  • Asthma & allergies
    • Living with Asthma & Allergies
    • Know your triggers
    • Creating a healthy home
    • News
    • FAQs
  • Concerns
    • Air quality
    • Asthma and allergy
    • Building and renovating
    • Cleaning
    • Hay fever
    • Healthy home
    • Healthy living
    • Indoor humidity
    • Weather events
    • All concerns
  • Products & services
    • Air Treatment
    • Babies and children's products and services
    • Bedroom
    • Building and renovating
    • Cleaning
    • Flooring
    • Furniture
    • Health and personal care
    • Indoor environmental control
    • Laundry appliances
    • Vacuum & deep cleaners
    • Water Filtration
    • All products & services
  • Partnerships
    • For business
    • Why join us?
    • How to join
    • Expression of interest
    • Marketing tools
    • Our partners
  • The blue butterfly

    • What is the Sensitive Choice blue butterfly?
    • About Sensitive Choice
    • Expert panel
    • A global program
    • Contact us
  • Asthma first aid

  • Asthma & allergies

    • Living with Asthma & Allergies
    • Know your triggers
    • Creating a healthy home
    • News
    • FAQs
  • Concerns

    • Air quality
    • Asthma and allergy
    • Building and renovating
    • Cleaning
    • Hay fever
    • Healthy home
    • Healthy living
    • Indoor humidity
    • Weather events
    • All concerns
  • Products & services

    • Air Treatment
    • Babies and children's products and services
    • Bedroom
    • Building and renovating
    • Cleaning
    • Flooring
    • Furniture
    • Health and personal care
    • Indoor environmental control
    • Laundry appliances
    • Vacuum & deep cleaners
    • Water Filtration
    • All products & services
  • Partnerships

    • For business
    • Why join us?
    • How to join
    • Expression of interest
    • Marketing tools
    • Our partners

×

Welcome to the Sensitive Choice
e-news!

We’ll send you a newsletter each month with asthma and allergy tips, plus news about Sensitive Choice approved products and services.

Marketing permissions

Please select all the ways you would like to hear from Sensitive Choice:

You can unsubscribe at any time by clicking the link in the footer of our emails. For information about our privacy practices, please visit our website.

We use Mailchimp as our marketing platform. By clicking below to subscribe, you acknowledge that your information will be transferred to Mailchimp for processing. Learn more about Mailchimp’s privacy practices here.

Home / Why join us?

Why join us?

Our trusted blue butterfly empowers people to identify products and services that may be better choices for them and their families.

Why join us?

Join Sensitive Choice on our mission to help people live better with asthma and allergies.

It’s an issue that hits close to home for many. In Australia alone, around 2.7 million people have asthma and many more have allergies. Worldwide, it’s estimated around 235 million people have asthma.

Our trusted blue butterfly empowers people to identify products and services that may be better choices for them and their families. It’s an issue that hits close to home for many.

Since launching in 2006, hundreds of household and building products have joined the Sensitive Choice program after passing our rigorous panel review process. Our valued partners help us raise awareness about Sensitive Choice and living well with asthma and allergies, while also supporting the National Asthma Council Australia’s important work setting the standards for asthma care.

Find out more about how the blue butterfly can be a valuable point of difference for your product or service.

EXPRESSION OF INTEREST

Downloadable partner prospectus

Our trusted blue butterfly empowers people to identify products and services that may be…

Download New Zealand Prospectus

Download Australian and International Prospectus

Stay up to date with our monthly newsletter

  • The Blue Butterfly

    • What is the Sensitive Choice blue butterfly?

    • About Sensitive choice

    • Expert panel

    • A global program

    • Contact us

  • Asthma & allergies

    • Living with asthma & allergies

    • Know your triggers

    • Creating a healthy home

    • News

    • FAQs

  • Concerns

    • Air quality

    • Asthma and allergy

    • Building and renovating

    • Cleaning

    • Hay fever

    • Healthy home

    • Healthy living

    • Indoor humidity

    • Weather events

    • All concerns

  • Products & services

    • Air Treatment

    • Babies and children's products and services

    • Bedroom

    • Building and renovating

    • Cleaning

    • Flooring

    • Furniture

    • Health and personal care

    • Indoor environmental control

    • Laundry appliances

    • Vacuum & deep cleaners

    • Water Filtration

    • All products & services

  • Partnerships

    • For business

    • Why join us?

    • How to join

    • Expression of interest

    • Marketing tools

    • Our partners

Sensitive Choice is a program of the National Asthma Council Australia.
National Asthma Council Australia 2023.

Suite 104, Level 1,
153-161 Park Street
South Melbourne VIC 3205

(03) 9929 4333

[email protected]

Facebook

Twitter

Instagram

Disclaimer

Privacy Policy

Don't delete me. This is used to get the current Tailwind screen.