News & Media

Media enquiries

All media enquiries about the Sensitive Choice® program should be directed to:

The Reputation Group

Office: 03 9645 7755

Kate Gellweiler  0438 603 962

Lelde McCoy


Latest news

Here you will find the latest news and updates including major announcements in the field of asthma health and management.

25 August 2016
New healthy home guide helps families reduce asthma and allergies
Ahead of National Asthma Awareness Week (September 1 to 7) a useful Healthy Home Guide has been produced by the National Asthma Council Australia to help families breathe cleaner, fresher air and reduce allergic reactions or allergy-related asthma episodes this coming spring.

18 July 2016
Ninety per cent of Australians with asthma use their inhalers incorrectly
Up to 90 per cent of Australians use their life-saving inhalers incorrectly, increasing their risk of hospitalisation by 50%.

26 May 2016
Cold weather brings higher risks for kids with asthma
Asthma risks are set to soar for kids this winter, as even a simple cold can trigger a life threatening asthma attack.

11 May 2016
Five steps to breathing better & feeling better – World Asthma Day
Australians with asthma are encouraged to breathe better and feel better on World Asthma Day (May 3 2016).

5 April 2016
Get rid of household asthma and allergy triggers before winter hits
This World Allergy Week (April 4 to 10) we remind Australians to reduce their exposure to common household allergy triggers.

20 March 2016
Asthma deaths data prompts alert for older women
Older women with asthma are being urged to take action to manage their condition as new data from the ABS is released.

20 Jan 2016
National Asthma Council urges parents to follow back-to-school asthma checklist
Starting school is scary enough without added concern about your child’s asthma flaring up in the classroom or playground.