Cold Power Sensitive Laundry Liquid is dermatologically tested for gentleness on sensitive skin. The formula is free from dyes, fragrances, and optical brighteners, reducing the likelihood of skin irritation and contact dermatitis.

It is designed to be mild yet effective, providing a thorough clean while minimising exposure to potential irritants and allergens. Choosing a sensitive detergent like Cold Power Sensitive may help individuals with asthma or allergies manage their sensitivities more effectively.

Approved by the National Asthma Council Australia’s Sensitive Choice® program, the product is aligned with their commitment to safer, science-backed choices for families.