In a busy household, we know that laundry feels like an endless chore. Cold Power wants to help take washing off the long list of things to worry about that could go wrong, especially if you have little ones with skin sensitivities, asthma or allergies.

When everyone counts on you, you can count on Cold Power.

Suitable for babies and young children with delicate skin

Using regular laundry detergent can cause irritation and discomfort. Cold Power Sensitive is a suitable choice for babies and young children who often have delicate skin that is more susceptible to irritants.

Babies are adorable but can be messy – from food spills to nappy leaks, stains are inevitable. Cold Power Sensitive’s effective formula ensures that you still get outstanding stain removal without compromising on gentleness.

Make a Sensitive Choice

Cold Power Sensitive Laundry Liquid is specifically formulated to be gentle on skin. It is dermatologically tested and proudly approved by the Sensitive Choice program.

Cold Power Sensitive has reduced potential irritants and is free from fragrance, dyes, enzymes and optical brighteners, making it a great laundry detergent for babies and those with sensitive skin.

Together for a cleaner world

Cold Power Sensitive has an effective stain removal formula that provides outstanding results even in cold water and with ingredients that are gentle on skin.

Cold water washing saves energy, the bottle is made from 75% Australian recycled plastic, is 100% recyclable and contains 92% biodegradable ingredients.

Count on Cold Power Sensitive

You can always count on Cold Power Sensitive for cleaning power with gentle care.

Cold Power Sensitive Laundry liquid is available to purchase in leading NZ retailers, including Woolworths, New World and PAK’nSAVE.